ABOUT S. DYER

Senior Graphic Designer
Graphic designer with 8+ years’ experience delivering high-impact creative across agency and freelance environments. I’ve worked with global brands including Red Bull NZ and UK, creating design systems that shape atmosphere, enhance customer experience, and drive lasting brand impressions. I specialise in building creative strategies and executing against them. Designing
for environments, events and brands - creating a cohesive visual system that lives across physical spaces, digital platforms, and live experiences.
Artistic Offerings
Event Creative
Cohesive, high-impact event experiences that bring brand, environment and communication together. From the overarching creative concept and visual strategy through to every physical and digital touchpoint, I shape and oversee the design to ensure the event feels distinctive, considered and seamless from first impression to final detail.
Branding
Distinctive, considered brand identities that are built to make an impact. From core identity and art direction to tailored print, packaging and digital touchpoints, I develop cohesive brand systems that capture the essence of your business and create a consistent, memorable experience.
Illustrations
Bespoke illustration to bring ideas to life with a strong sense of personality and craft. From expressive hand-drawn artwork to considered visual assets for editorial, campaigns, packaging and digital, I create original imagery that adds depth, communicates meaning and gives each project its own distinctive character.
Creative Direction
Creative concepts that give brands and campaigns a clear, compelling point of view. From early-stage ideation and visual territories through to art direction and execution, I bring strategic thinking and creative clarity to shape ideas that are distinctive, relevant and built to engage.

















